Products

Rusk provides edgy, elegant styling products from hair care to finishing products.  A fashionista fave, Rush as helped create numerous hot runway looks. 

Joico is a company whose purpose is to support the salon professional.  Everything we do - from continually pushing the boundaries of technology to improve the performance of our products in the salon and at the home, to exploring innovative ways to inform and inspire - is done with the stylists in mind.  Why?  Because beauty isn't our job-it's our shared passion.

Today, Mizani, a division of L'Oreal USA, is a complete line of professional treatments, relaxers, shampoos, conditioners, and styling products designed to meet the expanding needs of today's global beauty.  Through its advanced, patented technology, Mizani has discovered new ways to care not only for the hair, but for the scalp as well.  Each Mizani formula is customized to suit the individual needs of each hair type.  From naturally curly and highly textured to color-treated, relaxed and everything in between, Mizani offers a specialized, salon-exclusive hair care system designed to restore every hair type in its ultimate state of balance. 

We are dedicated to creativity, striving to provide innovative products promoting healthy hair, providing personal service of the highest quality to the professional cosmetologist, contributing to their overall growth and development, and nurturing the integrity and professionalism of the hair care industry as a whole.  

Affirm Conditioning Relaxer System consists of state of the art products that conditions hair before, during and after relaxing.  It offers phenomenal straightening while retaining up to 81% of original fiber elasticity.  Leaves hair feeling soft and looking radiant.  

You deserve this: A relaxer that gives hair a magnificently smooth, silken texture and leaves the scalp feeling terrific.  Our precise, scientifically balanced sodium hydroxide formula includes the conditions and botanicals that the hair and scalp need, with no artificial colors or parabens.  Aloe Vera, Green Tea, and Calendula sooth the scalp and reduce irritation, while Honey, Shea Butter and Cocoa Butter lock in moisture.  The results are astonishing: a healthy scalp and soft, free-flowing hair that feels as good as it looks. 

Joico is a company whose purpose is to support the salon professional.  Everything we do - from continually pushing the boundaries of technology to improve the performance of our products in the salon and at the home, to exploring innovative ways to inform and inspire - is done with the stylists in mind.  Why?  Because beauty isn't our job-it's our shared passion.

Alcantara Cosmetics products are designed with excellence in mind.  Our extensive product line is divided into products for professional use and products for use by consumers.  We are proud to bring both professionals and consumers a complete line of hair care products that are effective, reasonable prices, an the ingredients and manufacturing are of the highest quality and standards in the cosmetic industry. 

Artego is our Italian color and product line featuring ammonia free color and highlighting systems and organic shampoos and styling product to offer to our clients.